I was sitting in on a dissertation defense a few weeks ago, and the phrase “asset-based narrative” came up. This phrase, it got my head tingling, and I began to think about a connection to educational leadership. So, here’s what I came up with…

In education, leadership is not about what we meant to do, it’s about what we actually do. Good intentions are noble, but outcomes are what matter. Our schools, communities, and students live in the reality of our actions, not in the shadows of our intentions. That’s why we must begin to define leadership through an “asset-based narrative,” one that sees strength, not deficiency, and leads through what is possible rather than what is lacking.
Society often pressures leaders to control the narrative. Headlines, social media, and political climates push school leaders to respond quickly, to spin, to protect optics. But real leadership resists this impulse. True leadership defines the narrative… rooted not in fear or reaction but in clarity, purpose, and evidence of care. It says: “Here is who we are, what we value, and how we’re building something better.”
An “asset-based narrative” invites us to lead through celebration and contribution. It shifts our focus from what educators or schools “aren’t doing” to what they are accomplishing against real odds. It sees teachers as resilient, students as capable, and communities as partners. It reframes setbacks as opportunities to grow, not indictments of failure.
When we define the narrative, we move from defense to offense. We stop chasing reputations and start building legacies. And we do so by aligning our actions with what we say we believe. Because in education, as in life, leadership isn’t measured by the stories we wish had been told, it’s measured by the stories we choose to write with courage, consistency, and hope.
The question is not, “What did we mean to do?” The question is, “What did we do, and how did it build a better story for those we serve?” I think it’s worth taking a look at to see if we can find and define more of what we do in education based on the thought of “an asset-based narrative.”
As you step into your role today, remember that you are not just an educator and leader but a shaper of the future. Your actions and decisions profoundly impact the lives of those you guide. Go, be the great educator and leader that our future needs.
Remember… Think Leadership and Be For Others…
©2025 J Clay Norton
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