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~ J Clay Norton, Ed.D.

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Category Archives: Leadership

“Don’t Just Tell Them Not to Forget… Tell Them to Remember”

17 Friday Oct 2025

Posted by The Book Chamber in Culture, Educational Leadership, Intentional, Know Your Why, Leader, Leadership, Purpose, Remember, Value

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business, Education, Educational Leadership, Leader, Leadership, Learning, Respect, school, Teachers, teaching

I am currently reading The Barn – The Secret History of a Murder in Mississippi by Wright Thompson. If you have not read the book, I highly recommend it. The book honors both personal heritage and the enduring lessons drawn from the story of Emmett Till that continue to shape the South’s identity and hope. On a personal note, as I mentioned to a friend the other day who is also reading the book, Chapter Two contains the best history of Mississippi that I have ever read or heard, encompassing many aspects of Mississippi history that I never learned in school. Throughout the book, a theme emerges that I keep seeing: “Don’t just tell them not to forget, tell them to remember.” As I reflect on this theme, I see how it highlights how often we tell people, “Don’t forget,” but rarely do we say, “Remember.” What a subtle difference, but a powerful one, especially in education and leadership.

“Don’t forget” is defensive. It’s a warning, a plea against loss. It assumes negligence and expects compliance. “Remember,” on the other hand, is invitational. It calls us to hold something sacred, to intentionally bring forward what matters most. One is about avoiding failure; the other is about preserving meaning. It’s about taking ownership of what we hold dear.

This idea of remembrance isn’t just philosophical, it’s timeless. Even in popular culture, echoes of this truth appear. In the movie 300, King Leonidas commands his soldiers, “Remember this day, men, for it will be yours for all time.” His charge was not merely about memory; it was about meaning. It was a call to anchor courage, sacrifice, and identity in something worth remembering. Later, as the lone survivor, Dilios fulfills his king’s final wish: “Remember us. As simple an order as a king can give. Remember why we died.” These lines capture the essence of remembrance as legacy, holding fast to what gives purpose to the struggle.

Educational leaders face this tension every day. General thoughts consist of… We are reminded not to forget deadlines, lesson plans, or data reporting, but do we invite educators to remember why they teach? We caution students not to forget assignments, but do we spend time helping them remember the joy of discovery, the dignity of effort, the wonder of learning? We are an integral part of this process, and our value lies within the core of how we help others connect their work to purpose. 

To “remember” is to root ourselves in purpose. It is to carry forward the lessons, values, and relationships that shape our work. I believe when we lead from a remembrance mindset, we help others reconnect with the “why” beneath the “what.” We help build and sustain cultures where the vision and mission are not just recited but recalled from personal experience, vividly and often. Remembering becomes intentional. 

This act of remembrance is also deeply rooted in Christian values at its core. Throughout Scripture, God continually calls His people to remember. “Remember the Lord your God” (Deut. 8:18). “Do this in remembrance of Me” (Luke 22:19). When we remember God’s faithfulness, we lead differently. We teach with patience, we listen with compassion, and we serve with humility. God knows that what we remember shapes what we value, and what we value directs how we lead.

So today, don’t just tell others not to forget. Tell them to remember. We all have the capability to instill this mindset in others around us. So, why not give it a try? 

So maybe the better question is not “What have we forgotten?” but “What must we remember?”

Remember the teacher who made a difference in your life, Remember the student who just needed one person to believe in them, Remember that education is a calling for you for our future, Remember who others are, Remember the One who called you, And in that remembering, remember to keep the heart of education alive…

As you step into your role today, remember that you are not just an educator and leader but a shaper of the future. Your actions and decisions profoundly impact the lives of those you guide. Go, be the great educator and leader that our future needs.

Remember… Think Leadership and Be For Others…

©2025 J Clay Norton

Want more Leadership Thoughts? Follow me on… X @thebookchamber or follow the blog directly.

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Consider the Ant, You Sluggard…

03 Friday Oct 2025

Posted by The Book Chamber in Christian Worldview, Commitment, Courage, Decisions, Desire, Educational Leadership, Growth, Know Your Why, Leader, Leadership, Purpose, Resilience, Value

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business, Education, Educational Leadership, Leader, Leadership, Learning, Respect, school, Teachers, teaching

The other day, while playing tennis with Heather, we paused during a side switch. As we sat, I noticed a single ant on the ground. It was moving steadily but with no obvious direction, as if searching for something. I asked Heather, “I wonder what it’s looking for? Water? Food? Maybe other ants?”

And then it hit me: aren’t we all a little like that ant? Moving, striving, searching, sometimes without even knowing what we’re after. I immediately thought of the movie A Bug’s Life and its main character, Flik… His mission was straightforward: survival, nourishment, connection to the colony. For us as leaders, the search is less obvious but no less essential. We’re not just looking for tasks to complete or goals to check off; we’re looking for something deeper.

I believe that “something” can be summed up in three pursuits: purpose, growth, and belonging.

1. Purpose

The ant isn’t wandering for wandering’s sake; it’s on a mission. Likewise, leaders must define why we do what we do. Without purpose, our calendars may be full, but our impact will feel empty. Purpose is the compass that keeps us aligned, even when circumstances shift. When leaders connect daily work to a greater mission… improving lives, shaping culture, building people… teams gain not just direction, but meaning.

2. Growth

That ant was exploring, adjusting, and learning its environment… it was headed somewhere. Leaders, too, need that posture of curiosity. Growth comes when we ask better questions, seek feedback, and stay open to the unknown. It requires humility, but it also keeps us sharp. A leader who is always learning creates a culture where others feel safe to stretch, innovate, and grow.

3. Belonging

No ant thrives alone; they need their colony. Leadership is no different. We’re wired for connection, and belonging fuels both resilience and performance. Leaders who foster trust, inclusion, and genuine care build communities where people not only work, but also want to work.

From a Christian worldview perspective, this search ultimately points us back to God. Scripture reminds us that “Where there is no vision, the people perish” (Proverbs 29:18), true purpose begins with His calling. Our deepest growth comes not from striving, but from being “transformed by the renewing of [our] mind” (Romans 12:2). And real belonging is found in the body of Christ, where “though many, we form one body” (Romans 12:4–5). When our leadership is anchored in Him, our search is no longer restless; it becomes rooted, life-giving, and eternal.

So, what are we really looking for? The answer may be simple: clarity of purpose, commitment to growth, and a sense of connection and belonging.

The next time you find yourself in a reflective pause (I was just flat out tired and getting beat), whether on a tennis court, in a meeting room, or during a quiet walk, why don’t you ask yourself: What am I truly searching for right now? The way we answer that question shapes not only our own journey but also the path we light for those we lead.

As you step into your role today, remember that you are not just an educator and leader but a shaper of the future. Your actions and decisions profoundly impact the lives of those you guide. Go, be the great educator and leader that our future needs.

Remember… Think Leadership and Be For Others…

©2025 J Clay Norton

Want more Leadership Thoughts? Follow me on… X @thebookchamber or follow the blog directly.

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Beyond Today: The Transitive Power of Educational Leadership

05 Friday Sep 2025

Posted by The Book Chamber in Actions, Culture, Education, Educational Leadership, Leader, Leadership, Legacy, Memories, Transitive Power, Trust

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business, Education, Educational Leadership, Leader, Leadership, Learning, Respect, school, Teachers, teaching

I just finished reading Malcolm Gladwell’s The Bomber Mafia, and I was particularly interested in one idea (the entire book is full of fascinating knowledge by the way). Gladwell describes how ideas and memories rarely remain with the individuals who first hold them. Instead, they move, transitive in nature, living on in the lives of others. Though he applies this concept to military visionaries, it got me thinking about the work of educational leadership.

As leaders, the choices we make, the words we speak, and even the ways we handle pressure often become part of the memory banks of those around us, becoming a powerful motivator on how we lead. A teacher remembers how a principal treated staff with dignity during a crisis. A student recalls the fairness of a discipline decision long after graduation. A young educator shapes their own leadership style based on how they once watched a mentor navigate conflict. These moments are not fleeting; they migrate, they live on.

This realization reframes how we can see daily leadership in schools. Schools are not just institutions where knowledge is delivered but also where memories are forged. Those memories are carried forward, reinterpreted, and acted upon in the lives of others. With this thought of transitive action, leadership, then, can become less about immediate outcomes and more about shaping a lasting legacy of influence, one that helps define the climate and culture for the future, trusting the process. 

The sobering truth is that we don’t control which memories will stick. Sometimes a single act of impatience can overshadow months of encouragement. But the hopeful truth is also there: small acts of kindness, humility, and consistency often become the anchors others draw on years later. As I sit here writing, I realize the transitive power of my mentors, how their wisdom lives on in me, how it continues to influence my leadership, and how it extends to others.

Educational leadership, then, is memory-making work. The question for each of us becomes: What memories am I leaving behind that others will live into?

As you step into your role today, remember that you are not just an educator and leader but a shaper of the future. Your actions and decisions profoundly impact the lives of those you guide. Go, be the great educator and leader that our future needs.

Remember… Think Leadership and Be For Others…

©2025 J Clay Norton

Want more Leadership Thoughts? Follow me on… X @thebookchamber or follow the blog directly.

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A Sacred Work Prayer

22 Friday Aug 2025

Posted by The Book Chamber in Christian Worldview, Education, Educational Leadership, Encouragement, Gift, Grace, Jesus, Kindness, Know Your Why, Leader, Leadership, Respect, Sacrifice, Servant, Teacher Appreciation, Teachers, Thankful, Value

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Education, Educational Leadership, Leader, Leadership, Learning, Respect, school, Teachers

Well, the start of school is here. Many are in full swing of five weeks now, a few a couple of weeks, and colleges just started… So, I wanted to wait until everyone was back to start sending out blogs again. I hope you had a great, restful summer, and you school year has started well.

For my first blog of the new school year, I thought I would write a prayer of sorts to get us thinking about the role of what we do, who we do it for, and why. Yes, what we do is a sacred work. I hope you enjoy. If you want a printable copy, click here: A Sacred Work Prayer

A Sacred Work Prayer

It is a privilege to speak,
of the work educators do.

For the lives enriched and challenged,
by their hands, their voices, their countless prayers.

Lord, give us wisdom, give us courage,
to stand beside those who educate.

As they lead in their schools,
for the betterment of society.

We pray for our schools,
let grace dwell among all who shape the future.

Day after day teachers give of themselves,
yet they are not alone…

For we walk with Jesus, the Master Teacher,
the One who never leaves, never forsakes.

Remind us daily this work is sacred,
a testimony to the power of education to change lives.

We remember those teachers who have gone before us…
who encouraged us, supported us, shepherded us.

Now strengthen us to serve,
to be salt and light in our schools.

That families and children,
may be profoundly blessed.

Thank You, Lord, for the gift of teaching,
may we not squander what You have entrusted to us.

Thank You for making us part,
of the ministry of Your grace.

As we model Your love,
to those we educate.

© J Clay Norton, 2025

As you step into your role today, remember that you are not just an educator and leader but a shaper of the future. Your actions and decisions profoundly impact the lives of those you guide. Go, be the great educator and leader that our future needs.

Remember… Think Leadership and Be For Others…

©2025 J Clay Norton

Want more Leadership Thoughts? Follow me on… X @thebookchamber or follow the blog directly.

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